When to post when... lessons from HubSpot

Here is my Twitter transcript of the HubSpot Webinar I just attended. It was run by @danzarrella and was really fabulous. I really recommend @HubSpotIt's Twitter... so start reading from the bottom...

Talia Davis - טליה
thdpr Talia Davis - טליה
Blog is at http://taliashewrote.com and I promise to post 32 times a day and email you 20 times a month. ;) #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Thanks for the new follows and blog subscriptions! Looking forward to interacting with you all!
Talia Davis - טליה
thdpr Talia Davis - טליה
Hey @EXConnection - The most retweetable time for @Exconnection is 12AM on Monday (EST).
Talia Davis - טליה
thdpr Talia Davis - טליה
@danzarrella do we all have to press play at the same time? #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
@danzarrella haha, thanks! #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
@danzarrella Super fab webinar! Thanks! I wrote my thesis on content delivery and measurement. Would love to chat sometime about data
Talia Davis - טליה
thdpr Talia Davis - טליה
The most retweetable time for @thdpr is at 1PM on Wednesday. What's yours? http://tweetwhen.com #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Change the tweet based on timing. 1st blog post name & link, 2nd pull quote & link, 3rd new quote & link #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Hahah... "get to the Twitter" #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Thanks to @danzarrella for the great information #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
http://TweetWhen.com - find most ReTweetable days and times #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
@samanthamcgarry yup... and bathing kids... and drinking a glass of wine! :) #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Talia Davis - טליה
thdpr Talia Davis - טליה
@spoondj Oh hells yeah #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
"If it don't make dollars, it don't make sense." #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeaway: Blog more frequently #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
posting 20-30 times a day get HUGE responses... tons of views #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Posting more than once a day can really offer benefit #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
First few emails when they subscribe are where the high value offers should be. Get the newest subscribers bought in #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Don't be afraid of unsubscribers #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeaway: Send more email. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
what was his email again? #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
If they don't want to hear your message, they will unsub no matter what. More emails won't change that. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Unsubscribe rates are highest at once a month. Then the unsub rates stabilize... you can send more often. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
email- can experiment with sending at different days and times #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Email- effect of sending frequency on clickthru rate: Up to about 11 emails a month doesn't drop your clickthru rate #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Someone sent 20 emails a month!!!! #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeway: Send emails VERY early in the morning #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeaway: Experiment with emailing on weekends #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
email- clicks: Weekends are when MOST clicks happen. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Email- opened early in the morning #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Email- vs. during the week when they just dump them #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Email- opens per day ... HIGHER on the weekends! Wow. Emails get more attention on the weekends. They actually read them. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Email - bounce rates are higher on the weekends too #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Email - more people click abuse or spam on newsletters on the weekends or btw 4am-9am #timesci
Donna Cicotte
donnacicotte Donna Cicotte
by thdpr
@#TimeSci - FB Shares between 12 a.m. and 3 a.m. work best.
Talia Davis - טליה
thdpr Talia Davis - טליה
When do you read email? Mostly in the morning. Huge drop off at night. But 50% still check email at night #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Also, FB - people share at 1,2,3 am (eastern) #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
FB shares peak in the morning 8am to 11am eastern #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
@WendyKinney Same inbox... not necessarily same email.
Talia Davis - טליה
thdpr Talia Davis - טליה
80% of people DON'T have separate inboxes for work and personal. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeaway: Weekends are best for Facebook sharing. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
FB volume of posts is higher on the weekdays not weekend. FB shares is higher on the weekends.Why? 50% of companies block FB @ work #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeaway: Don't crowd your content. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
FB post per day - pages who post EVERY OTHER DAY had more likes... DAMN that is a revelation to me! #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Not focusing on more followers... focusing on driving traffic to your site #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
How many links tweeted per hour? Click through rate drops the more links you post in one hour #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Followers peak at 22 tweets/day -- don't be afraid to tweet more! #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
How much more? What is annoying? 30 copies of one tweet? #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
Takeaway: Tweet more. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
After dinner is made, kids are in bed. Take some time to think about it #myowndata #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
I found that if my audience is moms but they work, I have to think about when they could get to the computer. #myowndata #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
People click at night too... don't discount posing at night. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
How many times should you repost on twitter so the max # of people see it? #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
~50% of US population lives in Eastern Time Zone & 30% live in the Central zone = post based on ETZ unless ur audience is in Cali. #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
2pm - 5pm ET late in the week is the "most retweetable" time #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
#timesci Late in the day and week is the most retweetable time
Talia Davis - טליה
thdpr Talia Davis - טליה
No bit.ly is Libya. I use jewi.sh #timesci
Talia Davis - טליה
thdpr Talia Davis - טליה
@ashleymszeremet I've actually heard weekend and fridays because computer and internet usage goes down. #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
momma needs an external second monitor... #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
@CarriBugbee hahaha! True #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
@MassMarotta right and they aren't consistently successful and give the others a bad name #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
@JPotestivo Amen. Though you want to... #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
@odatomarketing Me too... #TimeSci strategist is much more realistic
Talia Davis - טליה
thdpr Talia Davis - טליה
Identify authoritatively... just don't say guru or that you know everything about sm. #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
because you can't make things magically happen. It isn't like coding... the same thing doesn't work every time... #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
Don't call yourself a guru... I agree... #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
24k people on this webinar? Clearly it is needed! SM timing with @hubspot #TimeSci
HubSpot
HubSpot HubSpot
by thdpr
24,000 people have registered for today's #timesci Science of Timing webinar! http://bit.ly/etKZ3B
Talia Davis - טליה
thdpr Talia Davis - טליה
@andrewphelps WHEW! okay, thought it was just me! @hubspot #TimeSci
Talia Davis - טליה
thdpr Talia Davis - טליה
Signing on to @hubspot 's webinar for social media timing #TimeSci